Rogers Bank (Banque Rogers) is a Canadian financial services company wholly owned by Rogers Communications Inc. Rogers Bank is a Schedule I domestic bank that began operations in the summer of 2011. Rogers Bank offers Rogers and Fido-branded credit cards targeted at existing customers.
For the past three years, we have been executing acquisition and retention programs, stand-alone campaigns, and onboarding programs. These programs have included tactical initiatives like email, landing pages, web pages, online display ads/banners, and printed assets for the Rogers Platinum Mastercard, Fido Mastercard and the introduction of the new Rogers World Elite Mastercard . Along with most digital campaigns, our tasks also include monitoring metrics and coordinating with their ESP partner.