Insights

Open new doors with an ecommerce plan for 2022

In 2020, the COVID-19 global pandemic propelled online shopping to dizzying new heights. By May of that year, ecommerce transactions escalated to $82.5 billion… Read More

Here’s why social media advertising is so effective

Practically every business has one or more social media sites. And why not? Unlike a traditional website, social media sites are free to set up,… Read More

Let’s start planning for an even happier new year

Here in Toronto, the leaves are falling, there’s a chilly bite in the air and holiday items are beginning to decorate store shelves; all signs… Read More

Good online safety is good business

Be safe – two words we’ve probably all used with greater regularity over the last 18 months than ever before. The routines we employ when we… Read More

Never be content with the status quo

We’ve all heard of the expression “content is king.” The phrase is so pervasive, when you type “content is” in a search, one of Google’s… Read More

Good design always wins

In today’s digitally driven marketing landscape, it’s easy to get lost in the data and analytics instead of concentrating on the big picture – the fact… Read More

Is your brand ready for a cookie-free world?

In last month’s article, we touched upon the fact that Google will be phasing out the third-party cookies collected on their Chrome browser in… Read More

Let’s take a look at some of the good that’s happening in 2021

With spring 2021 feeling eerily similar to spring 2020 in many ways, we could all use a bit of good news right now. Fortunately, we… Read More

The biggest challenges facing marketers and agencies in 2021

Earlier in the year, we looked at some of the exciting marketing trends we see emerging in 2021. There’s a lot of reason… Read More

Top Marketing Trends for 2021

If marketers can all agree on one thing, it’s that 2020 was a very unusual and challenging year. The COVID-19 pandemic created unprecedented challenges for… Read More