Research in Motion Ltd. (RIM)
RIM-BlackBerry's worldwide launch of a branded accessory holster was an international project done in six languages. MHz's mandate was to get North American and European retailers to sell RIM's product. We were responsible for the entire promotions program, including branding, packaging creative and concept development, collateral materials and shipping-friendly displays.
The challenge lay in designing eye-catching point of purchase displays and materials that were easy to deliver, together with RIM accessories, in one package. Displays had to be easy to assemble, wouldn't get damaged and would carry a limited amount of copy in each of six languages. The end result was a successful turnkey promotion that went off well without a hitch.
More samples of our work Contact MHz to find out how we can help with your package design needs.
Research in Motion Ltd. (RIM)
RIM-BlackBerry's worldwide launch of a branded accessory holster was an international project done in six languages. MHz's mandate was to get North American and European retailers to sell RIM's product. We were responsible for the entire promotions program, including branding, packaging creative and concept development, collateral materials and shipping-friendly displays.
The challenge lay in designing eye-catching point of purchase displays and materials that were easy to deliver, together with RIM accessories, in one package. Displays had to be easy to assemble, wouldn't get damaged and would carry a limited amount of copy in each of six languages. The end result was a successful turnkey promotion that went off well without a hitch.
More samples of our work
Contact MHz to find out how we can help with your package design needs.
