Strategic Solutions

E-mail marketing is much more than distributing e-mail to a contact list. Full-service, turn-key E-mail Marketing Solutions - or EMS - involves developing and managing contact databases, creating effective campaigns, broadcasting e-mail messages and tracking results - such as who receives, opens, replies to, or clicks through your messages. MHz has the technology and experience required to develop, launch, and track strategic electronic marketing initiatives that are in sync with your marketing objectives.

E-mail Marketing Campaigns - Unlike direct mail, permission-based e-mail campaigns rapidly reach the masses or specific target markets with no printing or postal costs. And, with the click of a mouse, e-mail messages can lead readers to promotional landing pages or micro sites that extend your promotional message.

Based on the preferences of your contacts, MHz can send personalized e-mail to your entire contact list or to selected contacts in your database - all without spamming. E-mail can lead all recipients to the same landing pages or to landing pages created to meet pre-defined needs based on sales, support issues, or recipient preferences.

The opportunities don't stop there. MHz can support HTML formatted e-mail - with images and different type fonts and sizes. HTML allows for the production of more visually appealing messages that support your brand identity.

In addition, many e-mail programs can play rich media - Flash animations, revolving banners, and streaming audio and video. Whatever your style preference is, MHz can deliver the ultimate message.

Event Triggered Marketing - Automated, event-triggered campaigns keep your message top of mind. Based on actions or requests by your contacts, event-triggered campaigns can be used to automatically send out welcome messages, password renewal reminders, Website content update notices, and order confirmations. Specific messages - such as service notifications, product updates or subscription renewal reminders - can be triggered based on pre-define events within a customer’s life cycle. And MHz can design event-triggered campaigns to deliver birthday, anniversary or holiday greetings.

As part of the MHz service we also believe in giving you the opportunity to integrate customized and measurable solutions such as:

e-Welcome campaigns
Surveys
Contests and eGames
Micro site Rewards Campaigns
eCoupons
eNewsletters
eVites/eCards/Refer a Friend
Customer Profiling
Preference Centers